4/26/12

Hermès





























































I took this Hermès project on with my cousin, Nikki Yuson De Guzman. The whole year focuses on time. Hermès is launching a watch that allows you to stop time. 


When you have a lot of time, you can do what you please with it. If it pleases you to stop it, go right ahead. Rewind, fast-forward. It's up to you. 


In this window, we chose to stop time right before the end of an interesting incident. Because we don't want anything to end. Not now anyway. Maybe later.

9/21/11

Canesten: Get to the Root





ECD: Dave Ferrer
Copywriter: Mark Ibaviosa
Art Director: Danielle Lim

Illustrator: Geoff Estevez is dope.

9/20/11

Halls Poster






















Halls tends to be a little direct. But this was the look across all the collateral.

BUHAY KA SA LAMIG is like saying, "You'll come alive with how cold this shit is."

ECD: Dave Ferrer
Art Director: Me
Copywriter: Mark Ibaviosa

5/11/11

Halls TVC30: Director's Cut







Director's Cut

Client: Kraft Halls

ECD: Dave Ferrer
Art Director: D.L.
Copywriter: Mark Ibaviosa

Director: Joel Limchoc
Producer: Leo Mercado